LET'S TALK

Focus: Digital Advertising Services Ireland

Reach the Right Customers With Smarter Digital Advertising.

Digital advertising can help your business reach potential customers, generate enquiries and promote products and services to relevant audiences.

I help businesses plan, create and optimise advertising campaigns across Google and Meta platforms, with a focus on clear objectives, effective messaging and measurable performance.

PLAN MY ADVERTISING CAMPAIGN SEE EXAMPLE WORK

WHAT'S INCLUDED

Paid Digital Advertising solutions.

  • Google Search Ads
  • Google Display Campaigns
  • Facebook Ads
  • Instagram Ads
  • Retargeting Campaigns
  • Lead Generation Campaigns
  • Campaign Creative Development

WHY IT MATTERS

Advertising works best with a clear plan.

01

Start with the objective

Enquiries, sales, bookings and awareness need different campaigns. I define the goal before spending anything.

02

Message and audience together

Targeting only works when the creative and landing page speak to the right people.

03

Measure and improve

Tracking is set up first, so decisions are based on data rather than guesses.

PROCESS

Campaign Process

  1. 01

    GOALS & BUDGET

    Agree the objective, audience, budget and how success will be measured.

  2. 02

    SET UP TRACKING

    Conversion tracking in Google Ads, Meta and Analytics before launch.

  3. 03

    BUILD CAMPAIGNS

    Campaign structure, audiences, keywords, ad copy and creative.

  4. 04

    LAUNCH & MONITOR

    Careful launch with close monitoring in the early weeks.

  5. 05

    OPTIMISE & REPORT

    Ongoing refinement of targeting, creative and budget, with regular reporting.

DELIVERABLES

What you can expect to receive.

Reporting covers spend, impressions, clicks, cost per click, conversions and cost per enquiry or sale, so you can see exactly where your budget goes. Advertising spend is paid to the platforms and is separate from management fees.

  • Campaign strategy and structure
  • Ad copy and creative assets
  • Conversion tracking set up
  • Landing page recommendations
  • Ongoing optimisation
  • Clear reporting on spend and results

PORTFOLIO

Related example work.

Examples are clearly labelled concept projects. Real client work will be added as it is completed and approved.

FAQ

Questions about paid advertising.

How much should I spend on advertising?

It depends on your goals, your market and the value of a customer. I will help you set a sensible starting budget and review it as data comes in.

Google Ads or Meta Ads?

Google Search reaches people actively looking for what you offer. Meta reaches people based on interests and behaviour and suits visual products and awareness. Many businesses use both for different goals.

Do I pay the platforms directly?

Yes. Ad spend is paid directly to Google or Meta from your own account, so you always own the account and can see where the money goes.

How soon will I see results?

Ads can generate traffic quickly, but the first weeks are used to learn what works. I will explain what to expect for your situation.

LET'S WORK TOGETHER

Plan my advertising campaign.

Google Search, Display, Facebook and Instagram campaigns planned around clear objectives, with creative, tracking and optimisation included.

PLAN MY ADVERTISING CAMPAIGN